The Klocke Publishing Company was founded
in 1984 by Thomas and Martina Klocke. The company's
first regional publications of "Ostwestfalen A la carte",
"Cologne A la carte", "Düsseldorf A la carte" and "Munich A la
carte" paved the way in 1994 for A LA CARTE, a monthly
magazine published across Germany. Drawing on high-quality
colour photographs, exceptionally high product quality and
effective targeted advertising, the magazine was soon able to
establish itself as a premier magazine and is one of Germany's
leading gastronomy publications today.
HIDEAWAYS travel magazine was launched in 1996 -
showcasing the World's most beautiful Hotels and Destinations.
The idea behind the magazine was to put the editorial emphasis
on the exceptional character of the hotels themselves rather
than on the destination. Indeed, this represented an entirely
new format for a travel magazine and was one of the first
bilingual travel publications, appearing in German and
English. To this end, then, HIDEAWAYS has been providing its
readers flying FIRST CLASS with Lufthansa with a great deal of
reading pleasure since the very first edition was launched.
Its first-class photos, which are produced exclusively for
HIDEAWAYS by its own photo designers, underline the magazine's
intentions to be one of the world's best and most exclusive
luxury travel magazines.
With a number of special editions covering wellness and golf
hotels, beautiful suites, a Russian-language edition and an
English-only magazine, HIDEAWAYS has established itself as a
global player with an annual circulation of almost 500,000.
Inspired by the private purchase and restoration of an old
farm, COUNTRY STYLE lifestyle magazine was launched in 1997.
On a quarterly basis, it sets out to provide an insight into
some of the most beautiful county houses in Germany, Tuscany,
the Provence and Majorca. Here, too, almost all the magazine's
articles are produced exclusively for COUNTRY STYLE by the
The company launched its internet project in 2000. Its
website has been designed to prove Klocke's publishing
credentials to a worldwide audience. With its easy-to-remember
address and distinguished as one of the best online wellness
sources, the website provides detailed information in German
and English about more than 150 of the world's best spa and
wellness hotels, featuring first-class photos, some of which
have 360° panoramic views. beauty-hotels.com attracts more
than 50,000 visitors every month and, thanks to its own
enquiry and reservation features, has developed into an
extremely effective booking system for most of the hotels.
Klocke's second website, www.alacarte.de, has been
online since 2001. alacarte.de sets out to present hotels and
restaurants from across the world in great detail over several
pages. Whether you're looking for a first-class hotel in New
York, in Tuscany or in Majorca, or whether you would like to
reserve a table in an out-of-the-ordinary restaurant,
alacarte.de has over 600 recommendations for you to choose
from. Over 80,000 people visit the website every month for
tips and information.
With the economic slowdown worsening during 2002,
Thomas and Martina Klocke decided to launch a new niche
product showcasing the ultimate in luxury - the new magazine
was called HIGH LIFE - International Lifestyle for Men. The
editorial emphasis was put on creating articles for men with
very discerning tastes, covering subjects such as luxury
sports cars, boats and yachts, fine watches, sophisticated
fashion, well-being and health advice, as well as stock market
and financial tips. Indeed, this policy has proven successful
and the magazine has become essential reading for connoisseurs.
Work in Klocke's new building began in 2002. A total of 24
permanent members of staff and 8 freelances work in a modern
environment on achieving the company's goal of producing the
most exclusive premium magazine for discerning readers.